If I have seen further it is by standing on the shoulders of giants.

Wednesday, November 2, 2011

Paul Zak - Trust, Morality and Oxytocin | Neuroeconomics

Where does morality come from -- physically, in the brain? In this talk neuroeconomist Paul Zak shows why he believes oxytocin (he calls it "the moral molecule") is responsible for trust, empathy, and other feelings that help build a stable society.

Paul Zak: Trust, morality - and oxytocin

See also: Center for Neuroeconomic Studies

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